Posting Comments On Blogs Without Getting Deleted

I often field questions from entrepreneurs that are completely awestruck at the possibility that their product can adorn the pages of a glossy magazine. Or, I see the stars swirl around in their eyes that, maybe…just maybe….one day….they could share their sage wisdom with Meredith Viera and the Today Show audience.

So I remain with my hand raised on “hating Discover new interests“. And I fully admit I continue to blog. The lesson that I have learned is that no web technology should be ignored when it becomes mainstay. If you are serious about adding credibility to your business then setting up a blog should also be part of the plan.

Getting to know you. The blog becomes a part of how you brand yourself. If people read it, they should feel like they are getting to know you and getting to know what your beliefs and values are. Imagine your best referral sources sending potential referrals to your blog as a way to help them get to know you deeper, faster. In this way your blog can be leverage – people are even more qualified if they call you or may already “know” you when you they make the referral call.

Set up Google Alerts for people or brands that are either your competitors or that reach a complimentary audience. Find out who is covering them. Maybe they will want to cover you too.

You can normally get visitors to your blogs much faster than to a new web page. The search engines also tend to index online blogs faster. All these features and more make blogs very powerful medium for communication. Blogs can be very well used as a marketing tool to promote a website or a business. With your postings you can provide links to your websites along with a short description. The visitors of your blog will be inclined to visit your sites also. Your blog will be dedicated to a particular subject. It will attract visitors who are interested in the subject of your blog. The content of the blog should further arouse their interest and should lead them to click on the link to your website.

Popularity. Don’t pick a topic that doesn’t get more than a thousand searches per day. Even though you can make money with less traffic, if you’re going to spend time working on a project, think long term — as long as you stick to the plan, you’ll be fine.

With blogs, size doesn’t always matter. If a blog has thousands and thousands of readers, that doesn’t mean it’ll be a slam dunk for you. Look at the comments section of the blog to see if people are actually providing feedback.

You must be consistent! A blog that makes money isn’t something that you can just throw up and then ignore for a week or a month. You must be consistent and update a lot so that people keep coming back and your traffic stays where it needs to be.