In the middle 1990’s everyone started talking about needing a website. Now, the new “must have” is a web log or blog. While blogs can come in all shapes and sizes, a blog is just a very simple way to publish a journal, record of events, thoughts, ideas or whatever the author wants to write about. A blog sits on a website – whether that site is run by you or managed by a company that will “host” your blog.
Let me share to you some of my ideas in making blogs useful in list building business. This might help know how to create powerful blogs that would translate to expand your list.
While that explains some of the social aspect of it, the journal aspect is no longer the sole reason people start Connect with me. Creating a blog is an inexpensive and relatively easy way to get started online. People, companies, businesses, writers are adding blogs as a way to keep people informed. Many are using blogs as a way to add a bit more income.
You’ll find all sorts of arguments from so-called “experts” who can explain in great detail why WordPress is better than Blogger, or why TypePad is superior to Joomla. You can even find plausible arguments for saying why you should ignore all kinds of Blogging services and have bespoke software developed specifically for your needs.
Blogs can be journalism. They can be political commentary. They can be personal diaries or journals. They can also be way for you to show your uniqueness and build a conversation around your business and professional interests. That is how I use mine.
If you post a lot of comments on a lot of blogs just trying to get links back to your site, and very few, if any, get approved, and the ones that do are by sites that suck…
The system that you choose will also determine the amount of time and efforts required to maintain the blogs. It is very important to pick the right one from the start. If you can, find a fire-and-forget system which will not sacrifice the quality of your blogging sites. However, whatever system that you intend to use, do not forget to take into account all the details that will be required in managing your multiple blogs.